Who Is This For?
This is for those with a product or business and they are looking for massive national and international exposure to take their business to the next level. If you are willing to put into the work in the area of PR you want to get caught up in always looking for advertising dollars, why is that? Because PR is free. People are always looking for valuable content and if what you have is of value to them you are good as gold!
What You Are Going To Learn
Learn how to create and execute a PR & Marketing Campaign. Develop skills, find resources, and gain confidence to implement a creative and effective strategy to promote your product or business. This course reveals proven tips, tools, techniques, and procedures used by experts and PR professionals. I have executed numerous campaigns for major blockbuster movies, album releases, A-list celebrities, products, and businesses, you are in great hands!
Upon completion of this course you will be more knowledgeable in the area of:
- Media Relationships
- Celebrity Endorsements
- National Media Outreach
- Long-lead stories in appropriate top magazines
- Television and Online interviews
- Radio Tours
- Press Teleconferences
- Secure Press for Events
- Market Research
- Creative Strategies
- Social Media Leveraging
- Online publicity: chats & Postings on appropriate sites
- Field Publicity and Event Marketing
- Service feature stories w/photo art to appropriate daily &weekly newspapers
- Booths and giveaways at appropriate events nationwide
- Specialty campaigns for Niche Markets